[Daily Dose] FULFILLMENT > satisfaction

January 24, 2022
Written by Cody McBroom

2 Min Read

FULFILLMENT > satisfaction

Something I’ve always struggled with is not being satisfied with anything…

I actually thought something was wrong with me for a long time, until I started to speak to others who felt this way, too.

And I began to read more and more books, listen to speakers, etc… and eventually, as I learned more about what I was feeling, I realized I wasn’t alone in the feeling of never being truly satisfied.

With anything.

And that might sound horrible to you, but hear me out because this is actually what I believe to be one of the biggest keys to success.

I will never be satisfied.

My body isn’t strong, resilient, lean, or muscular enough.

My mind isn’t disciplined, motivated, positive, or confident enough.

My knowledge isn’t wide, diverse, or deep enough.

My business isn’t inspirational, impactful, or big enough.

Me being a father and husband… A leader… A coach… A CEO…

The list goes on.

NONE of it is good enough.

And as bad as that sounds, that’s why I keep growing in every area of my life,.

Because I will forever want more and believe there’s more for me to give and achieve.

However, and this is where my results started growing FAST because I finally stopped feeling bad about myself and the way I felt regarding satisfaction…

I’ve never been so damn fulfilled in my life.

I am overwhelmingly happy and constantly feel fulfilled with EVERY single aspect I listed above.


Because I’m not satisfied!

And since I’m not satisfied, I’m pushing myself to accomplish more.

As I do, I continually build more and more fulfillment in my life because as human beings it’s the process, not the outcome, that provides the feelings of fulfillment.

You can work your ass off and achieve the goal, get the six-pack, make the big ass paycheck, and STILL feel completely empty inside.

Trust me, I’ve done it and I’ve felt it.

And every time I’d say,

“Ahh I actually need to make ____ more money to get there.”

“I need to get just a little leaner to finally be lean enough.”

Blah blah blah…

It’s never enough.

And that’s ok, because realizing that you’ll never have enough is what opens your eyes to what truly gives you the feeling of fulfillment, happiness, and success…


And all that the journey, or the process, entails.

That’s where the growth happens.

That’s where the sense of pride occurs.

That’s where life changing insights are developed.

That’s what shapes your character and attracts others to you.

So the lesson inside this daily dose is simple…

If you feel this way, it’s ok – you’re not alone. I’m right there with you.

And it’s ok. In fact, it’s fucking great.

Because it means you have “the thing” inside you that will push you to become more and more.

Success isn’t a place, it’s a process.

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