Meet The Team


Helping others, just like you,
get REAL results

Cody McBroom

CEO / Director of coaching
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My name is Cody, but most people call me Boom-Boom.

Socrates the Philosopher once said,

“No man has the right to be an amateur in the matter of physical training. It is a shame for a man to grow old without seeing the beauty and strength of which his body is capable.”

The reason I share that is because that shit stuck with me.

I remember being in history class way back and reading that, then taking a look at myself and realizing I was living in my body the wrong way and it was causing me so much pain, not only physically but mentally and emotionally as well.

Let me backtrack a little bit, so you can fully get where I’m coming from…

To read more about Cody, click here

Dr. Brandon Roberts, PhD

Chief Science Officer
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My name is Brandon Roberts. I grew up in the small town of Palatka, FL and now live in Birmingham, Alabama.

I started my academic training as an undergraduate in molecular biology at the University of Florida. During that time I completed research on the ketogenic diet in a clinical setting and studied bacteria in a cell biology lab. Most of my time was spent learning the basics of biology. As I approached graduation I realized that I had a passion for exercise science, so I searched for programs and then completed a Master’s degree in Human Performance, again at the University of Florida. Moving forward I wanted to merge my passion for lifting with my expertise in molecular biology - but I wasn’t quite there yet. I found a program that focused on muscle biology, so that’s where I did my Ph.D., mostly in muscle wasting research. Next, I went on to do a fellowship in exercise medicine where I finally focused on muscle strength and hypertrophy for three years at the University of Alabama at Birmingham.

To read more about Brandon, click here

Lisa Franz

nutrition coach
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I am originally from Germany, but I have lived in New Zealand for the past 9 years. In 2013 I completed my Bachelor’s degree in Sport, Health and Prevention and went on to work as a coach coordinator in a High School. I found CrossFit shortly after, got addicted and started coaching in 2015.

In 2016 I decided to embark on a career change and became a front-line Police Officer for New Zealand Police.

Late 2017 I realized that I was missing my actual passion – helping people lead healthier lives. I became interested in nutrition coaching, started learning and absorbing as much as I possibly could, got qualified and began to coach people online. After spending 2 years committed to the role of a coach, I was able to turn this passion into my full time career with Boom Boom Performance, which leads me to where I am today.

To read more about Lisa, click here

Haylee Colannino

nutrition coach / TRAINER

My name is Haylee Colannino! I was born and raised in Rhode Island, completed my undergraduate degree in New Hampshire, which is a place that will always have my heart. I currently live in Tallahassee Florida where I am completing my Master’s degree in Sports Nutrition and dietetic internship at Florida State University.

I was a client of Cody’s and he was helping me gain lean mass after my bikini competition! He knew I was eager to learn throughout the process and I valued his insight. I noticed right away that our values and views on training and nutrition aligned perfectly so when I saw TCM was hiring I JUMPED at the opportunity to be part of the team! It has been an incredible journey thus far!

To read more about Haylee, click here

Brandon Whitehead

nutrition coach

My name is Brandon Whitehead and I was born in a beautiful country called South Africa. I left South Africa when I was about 22yrs old as that travel bug many of us get took over and I wanted to see as much of the world as possible. Besides fitness and nutrition, travel is my other passion. Since then I have lived in many places from England, Caribbean, Mexico, Florida, San Diego and currently reside in Canada (Toronto) and soon will be moving to my next destination sunny Brazil.

As a coach I wanted to work with various coaches to learn the craft of coaching. After working with a few coaches I came across Boom Boom performance and in November 2018 I decided I wanted to work with the very best and started to work with Cody. He helped mentor me and coached me through my first men’s physique competition in 2019 which I am happy to announce that we won my class. 

To read more about Brandon, click here

Bryan Cummings

Nutrition Coach / TRAINER

Hi, my name is Bryan Cummings.  I was born and raised in Massachusetts where I still live now!  I completed my undergraduate degree in Exercise Science at Bridgewater State University and went on to complete my Master’s degrees in Sport & Exercise Psychology at Springfield College.

I’m a huge sports fan who played soccer, basketball & raced motocross growing up.  Nowadays, I love playing golf, training in the gym, traveling, reading and learning more about the nutrition & fitness field everyday.

I got involved with TCM when....

To read more about Bryan, click here

Hallie Tobias

Nutrition Coach / TRainer

I’m from Portland, Oregon, where I live now, and grew up in an incredibly health-conscious household that valued organic, home-cooked meals and daily movement. Nutrition and exercise have been tightly connected my entire life - I was vegetarian and vegan until I was 26 but, as I began focusing on strength training, meat became a necessary addition to my diet.

My movement of choice from ages 4-13 was dance - ballet, modern, tap, and hip-hop. I never played sports and didn’t start working out in a gym until I was 17. Over the years, I’ve dove head first into all kinds of workouts - hours of cardio on a machine, HIIT/bootcamps, CrossFit, powerlifting, spin, yoga, running, and other forms of strength training. It wasn’t until I started hard-style kettlebell training two years ago that I found the true value in training instead of exercising and what can happen when you have a program and specific goals. When I paired training with a nutrition plan, that’s where I saw massive results that I’d been seeking aimlessly for years...

To read more about Hallie, click here

Trevor Ratzky

Nutrition Coach
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My name is Trevor Ratzky and I was born in Tustin, California. After spending a few years living in Las Vegas as a child, my family moved to a small farm in Northeast Missouri and it was home for most of my life growing up. I played football throughout grade school and that was my introduction to strength training and nutrition to improve my performance on the field. While it started off as just a necessary part of playing football, I quickly became obsessed and it became much more than that for me as I began to learn and experiment with different training and nutrition protocols on myself.

Upon graduating high school I went on to play football at a small college and I began studying Athletic Training to work with athletes on first aid, rehab, and injury prevention. I quickly realized however that neither football nor athletic training were a good fit for me anymore, and that I was doing both for all of the wrong reasons. I was far more interested in fitness and nutrition and helping clients with their body composition and performance goals. I also had an itch to learn Brazilian Jiu Jitsu after taking one class when I was in high school that blew my mind.

To read more about Trevor, click here

Laura Baert

Nutrition Coach

I was born and raised in the small Prairie city of North Battleford, Saskatchewan, Canada, and now reside in Calgary, Alberta with my husband and our beautiful young daughter.

I followed my passion for health and fitness after a 15-year career in the corporate world of the energy sector. As I actively studied and soon applied my training and nutrition knowledge, the more deeply I felt drawn to apply my knowledge and experience to help others. After tuning in and following Cody and some of the Tailored Coaching team members for quite some time, I knew that I aligned with their coaching methods and company standards. I was interested in working with one of the TCM coaches to help me work through reverse dieting and some hormone challenges and, as I knew I would, I had such a positive experience with Lisa. Going through this process with Lisa enabled me to learn more as both a client and a coach and the added component of working alongside a genuinely kind and supportive individual was a wonderful addition to my life in general...

To read more about Laura, click here

Travis McQueen

CCO / Media - Chief Content Officer

My name is Travis McQueen and I am from Milton, Washington but I now reside in a town called Puyallup.

I have always been interested in videography. I got much more involved with editing videos and films in High school. I took some broadcasting classes in college but I decided to change my major and continued to edit videos as a hobby.

I got involved with Tailored Coaching Method around October of 2016. Cody and I were roommates and he was starting to create content for his online nutrition and training business. He quickly realized that he needed someone to help him with editing his YouTube videos and distributing his content on other platforms. I really enjoyed and loved the work I was doing for him. He then asked me to continue to help him with the media side of his business on a regular basis. The rest is history. To this day we continue to grow and create more and more free education and content.

To read more about Travis, click here


Brittany Boomhower

COO - Chief Operations Officer

I currently live in San Francisco, CA after growing up in the gorgeous Pacific Northwest!

As a client! I began working with Coach Lisa in May 2019 and never looked back. {Check out my personal transformation HERE!} I was so inspired by TCM's mission and the impact our coaching had on my life (physical and mental) that I had to find a way to pay the same value forward to the next client.

I manage backend business and systems operations ensuring our coaches are supported and our clients are provided the optimal...

To read more about Brittany, click here

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Shannen McBroom

Director of Charity

My mom told me when I was younger, like most kids, I would ask for money to go to the mall, or the movies. And that when I got home she would ask for whatever change I had left. My mom said that every single time I would come home with no money left, because I would give whatever change I had to someone else, someone in need. I would donate to a homeless man/woman on my drive home, a friend who couldn’t afford it, or tip way to much at Red Robin. Ever since I was young, if she gave me $20 I would somehow give away $30.

Charity and non profits have always had a close place in my heart for as far back as I can remember...

To read more about Shannen, click here

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