Meet The Coaches


Helping others, just like you,
get REAL results

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Cody McBroom

CEO, strength training & nutrition coach

My name is Cody, but most people call me Boom-Boom.

Socrates the Philosopher once said,

“No man has the right to be an amateur in the matter of physical training. It is a shame for a man to grow old without seeing the beauty and strength of which his body is capable.”

The reason I share that is because that shit stuck with me.

I remember being in history class way back and reading that, then taking a look at myself and realizing I was living in my body the wrong way and it was causing me so much pain, not only physically but mentally and emotionally as well.

Let me backtrack a little bit, so you can fully get where I’m coming from…

To read more about Cody, click here

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Lisa Franz

nutrition coach

I am originally from Germany, but I have lived in New Zealand for the past 9 years. In 2013 I completed my Bachelor’s degree in Sport, Health and Prevention and went on to work as a coach coordinator in a High School. I found CrossFit shortly after, got addicted and started coaching in 2015.

In 2016 I decided to embark on a career change and became a front-line Police Officer for New Zealand Police.

Late 2017 I realized that I was missing my actual passion – helping people lead healthier lives. I became interested in nutrition coaching, started learning and absorbing as much as I possibly could, got qualified and began to coach people online. After spending 2 years committed to the role of a coach, I was able to turn this passion into my full time career with Boom Boom Performance, which leads me to where I am today.

To read more about Lisa, click here

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Caroline Ofenstein

nutrition coach

I have always been an athlete and love seeing what my body can do whether it’s playing rugby, whitewater rafting, or climbing the tallest mountain in Colorado, I want to be able to do it all!

I first started CrossFit after college when I was living in Wisconsin (Go Badgers!) and it quickly became my new favorite workout regimen. Soon after, I moved from the Midwest to Colorado but my body couldn’t seem to keep up with the WODs and outdoor adventures. Feeling burnt out and not seeing the aesthetics I wanted, I knew something had to change.

That’s when I started learning all I could about nutrition and finally started fueling my body instead of depriving it.

To read more about Caroline, click here


Adam Willoughby

strength training & nutrition coach

I have been involved in sport and performance since I can remember. Judo at the age of 6 then dabbled in distance running, athletics, football, kung fu when

I found my love and passion in Muay Thai.

I was a professional fighter for almost 20 years, living in Thailand and fighting in the country’s biggest stadiums. I fought for my country (winning a sliver medal at the amateur championships) for British titles and got to travel doing what I loved.

To read more about Adam, click here

nutrition coach

Haylee Colannino

My name is Haylee Colannino! I was born and raised in Rhode Island, completed my undergraduate degree in New Hampshire, which is a place that will always have my heart. I currently live in Tallahassee Florida where I am completing my Master’s degree in Sports Nutrition and dietetic internship at Florida State University.

I was a client of Cody’s and he was helping me gain lean mass after my bikini competition! He knew I was eager to learn throughout the process and I valued his insight. I noticed right away that our values and views on training and nutrition aligned perfectly so when I saw TCM was hiring I JUMPED at the opportunity to be part of the team! It has been an incredible journey thus far!

I am a nutrition coach for TCM!

I truly believe nutrition is NOT one size fits all. The main goal I have in working with clients is to teach them how fitness and nutrition can fit within their lifestyle and fuel them for success on all levels. Honing in on your fitness and nutrition is just as much a mental journey as it is physical. I love watching my clients grow and prosper in all aspects of their lives.

My favorite part about being a coach is the little wins that my clients have. For example, when my clients correlate the work they are putting in with me with outcomes in real life like eating more carbohydrates with increased strength or enjoying meals out with friends and feeling confident in their choices!

To read more about Haylee, click here

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Brandon Roberts

Chief Science Officer

My name is Brandon Roberts. I grew up in the small town of Palatka, FL and now live in Birmingham, Alabama.

I started my academic training as an undergraduate in molecular biology at the University of Florida. During that time I completed research on the ketogenic diet in a clinical setting and studied bacteria in a cell biology lab. Most of my time was spent learning the basics of biology. As I approached graduation I realized that I had a passion for exercise science, so I searched for programs and then completed a Master’s degree in Human Performance, again at the University of Florida. Moving forward I wanted to merge my passion for lifting with my expertise in molecular biology - but I wasn’t quite there yet. I found a program that focused on muscle biology, so that’s where I did my Ph.D., mostly in muscle wasting research. Next, I went on to do a fellowship in exercise medicine where I finally focused on muscle strength and hypertrophy for three years at the University of Alabama at Birmingham.

To read more about Brandon, click here


Brandon Whitehead

nutrition coach

My name is Brandon Whitehead and I was born in a beautiful country called South Africa. I left South Africa when I was about 22yrs old as that travel bug many of us get took over and I wanted to see as much of the world as possible. Besides fitness and nutrition, travel is my other passion. Since then I have lived in many places from England, Caribbean, Mexico, Florida, San Diego and currently reside in Canada (Toronto) and soon will be moving to my next destination sunny Brazil.

As a coach I wanted to work with various coaches to learn the craft of coaching. After working with a few coaches I came across Boom Boom performance and in November 2018 I decided I wanted to work with the very best and started to work with Cody. 

Cody helped mentor me and coached me through my first men’s physique competition in 2019 which I am happy to announce that we won my class. 

Working with Cody has allowed me to see what impact can be created not only through nutrition and fitness, but overall great coaching. As a coach its not just about giving you some macros to follow it is so much more than that and I fell in love with this, so when an opportunity presented itself for me to become a part of this life changing company I threw both hands up.

To read more about Brandon, click here


Tori Hunt

Cody's Personal Assistant and Administration Officer

Tori Hunt, born and raised in Washington State!

Cody and I were introduced by complete chance, thankfully. I actually attended highschool with Cody, however I was a bit older and never truly got to meet or know him. Fast forward almost a decade later, I had ended my career as a school teacher to be a full time Mother (of my two beautiful children) and was living in a small town called Edgewood with my husband. Turns out, Cody lived there as well. Long story short, Travis (my husband) and I both listened to Cody's podcast - so we knew what he did, who he was, and both wanted to work with him when we were able to. My husband just happen to run into Cody at the gym, during Cody's moving day - because he was moving out of our small town - and started a conversation with him... that conversation led to the potential opportunity to work with Cody as his personal assistant and help with his administrative work. Cody and I sat down for coffee that next week, I started work with him as a client as a trade for admin work. This led to my own transformation (finally getting my athletic body back after having two kids) and eventually a full time career here at The Tailored Coaching Method!

My role first and foremost, is to make sure Cody and the team do not have to stress about things outside of coaching. Be that scheduling, systems, billing, the blog, client customer service... you name it, I probably do it at some point during the week or month! This allows the team to do what they do best, COACH. But if you put a title on my position, it's Cody's Personal Assistant and Administration Officer.

The impact I am trying to make is internally, behind the scenes. By allowing the team to coach at their best potential and ensure our clients and members have the best experience they could possibly have, the transformation potential increases 10 fold. So for me, the impact is helping to facilitate greater, life changing, transformations - because I know first hand how impactful that can be in your life.

Honestly, just connecting with other people and being part of something so much bigger than any one individual! It's a movement and I'm constantly grateful to be a part of it!

To read more about Tori, click here


Travis McQueen

Media and Content Creation

My name is Travis McQueen and I am from Milton, Washington but I now reside in a town called Puyallup.

I have always been interested in videography. I got much more involved with editing videos and films in High school. I took some broadcasting classes in college but I decided to change my major and continued to edit videos as a hobby.

I got involved with Boom Boom Performance (now TCM) around October of 2016. Cody and I were roommates and he was starting to create content for his online nutrition and training business. He quickly realized that he needed someone to help him with editing his YouTube videos and distributing his content on other platforms. I really enjoyed and loved the work I was doing for him. He then asked me to continue to help him with the media side of his business on a regular basis. The rest is history. To this day we continue to grow and create more and more free education and content.

To read more about Travis, click here

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